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Shicap's Business Plan Coaching Service It is possible to raise capital with a good idea, no money and a really good business plan. Message from Lance Shields Raising capital is difficult. Costs can range from $5,000 to $50,000 or more with no guarantees of success. Many of the people who send me plans cannot afford even the minimum of expenses. I am constantly presented with business plans that represent very good ideas but have little or no chance of being funded. The most common reason for failure is that the plan’s Creator did not have the experience and expertise to identify the proper target investor nor did they include the necessary details required for an investor to make a positive decision. Despite the good idea and possible potential their plan was a non-starter. Shields Capital Partners has a program that can reasonably allow anyone with a good idea to raise capital even if they don’t have any money. However, at the minimum, to be accepted in the program you need a business plan that contains all the elements an investor needs to make a decision coupled with a presentation that is clear and understandable. Our Coaching Service provides the following assistance: …We provide an extensive outline of all the information that is going to be needed in the plan. …We hire and pay an independent copywriter to coach you and provide guidance, advice and direction on what needs to be in your plan. The copywriter is familiar with what you/we need in the plan so It is their job to guide you in that direction. …We also hire an editor to review the plan when you complete it to make sure that any grammatical and spelling mistakes are eliminated. …Finally, you have access to Mr. shields for guidance. Answers to issues such as what you should offer the investor is a critical decision that will make or break your money raising attempts. If you don’t have the $5,000 plus to hire copywriters and advisors to guide you in “raising capital” this is the best option. The goal of the coaching service is to assist, ”you”, the writer in creating a document that can successfully raise "seed" capital. To accomplish this we need to: a) create a document that has all the information the investor needs to make an investment decision. b) create a document that is well thought out and presents realistic and plausible scenarios. c) create a document that is absent grammar and spelling errors. Stage 1: Business Plan Content We send you a 15 page business plan outline consisting of 9 sections. Each section covers a critical area of information and includes questions and examples of what needs to be included in your plan. The purpose of the outline is to insure that you have included all the information necessary and required. Stage 2: Initial Telephone Support Though everything you need is in the outline, creating a plan without experience is very difficult. There are important and critical information that needs to be included. Since there will be areas you will need guidance and help we retain an experienced independent copywriter who writes business plans for a living. This is a one hour telephone appointments to ask questions. The questions can be about any topic. And, yes, you will have questions. You also can break it up into 15 minute or 30 minute increments. Stage 3: Business Plan Review After completing your business plan you submit it to the copywriter for review and a critique. The plan is reviewed for content: what is there, what shouldn’t be there, what’s not there. The plan’s deficiencies are highlighted in writing and it is returned to you. This gives you an overview of what yet needs to be done. Stage 4: Final Copywriter Telephone Support You have an additional 60 minute telephone review of the highlighted deficiencies which will include possible suggestions to correct the issues. Again, you will have questions. Stage 5: Editing After completing all the changes, the completed business plan is sent to an editor for editing. The editing process includes: review for spelling and grammatical mistakes; comments about word usage with suggested alternatives; review for logic of the presentation. The edited plan is then returned to you with all comments in writing. This step is very important because no matter how good your idea, you will instantly lose your credibility if there are grammatical and spelling mistakes in your document. No one will invest money with someone who can't write or spell. Stage 6: Telephone Consultation Mr. Shields How to structure your offering and what incentives to offer the investors. This is a critical decision since it often decides the success or failure of the plan to raise capital. It is only appropriate to do this assessment at this stage and not earlier in the process. You will have a 1 hour consultation with Mr. Shields to discuss whatever issues you need clarified. Final: Submit Plan Once you have completed your Plan, you are invited to submit it to us for evaluation to be accepted into our program. There is no charge for us to evaluate your plan. If it meets the requirements we have discussed here we will send you a contract offering to assist you in raising capital. If you want us to accept your project in our program you must give us the tools needed to raise capital and be successful. Remember, we don’t get paid unless we are successful. Cost of Services: Our Business Plan Coaching Service Fee is $500.00. We accept all major credit cards. |